*THE PECULIARITIES OF THE KAZAKH NATIONAL SPEECH CULTURE

Abstract

This paper discusses the national norms of the Kazakh language at the beginning of the 20th century, when it was not influenced by other languages, especially Russian language. The rationality of the raised problem is explained by relating to the results of the analysis of the students' words caught on videos. The study includes the students of anglophone universities such as Nazarbayev University (NU) and Suleyman Demirel University (SDU). Furthermore, the reasons for the loss of the prestige of the Kazakh language amongst today’s youth are discussed and the changes in the syntactic structure (sentence and phrase) of the modern Kazakh language are demonstrated by providing examples. Moreover, national values in the social consciousness of the Kazakh people, the norm of expressing an opinion are analyzed based on the first stories of the early 20th century, namely the works of the first prose writer of the Kazakh people, the national writer, who wrote the best stories on social topics, was repressed in the USSR and sentenced to death Beimbet Mailin. According to this analysis, the words and phrases embedded in the historical and cultural code are universal, unique concepts and concepts inherent in the public consciousness of the Kazakh people of that time. It was determined that the norms of the national literary language in stories-regular expressions reflect the public consciousness of the Kazakh people of that time. As a result, the conclusion is drawn about the features and the culture of speech in Kazakh language before it was impacted by other languages.